Posts by kbuchanan_wcoc@wendellchamber.com

Businesses join the chamber of commerce for several reasons. Years ago, it may have been expected; just something you did when you opened a business and wanted to be in good standing in the community. But these days it’s more likely a business joins because there is a direct advantage to them personally. Maybe they…

You likely have heard the phrase, “you need to spend money to make money.” I’m not here to argue that from either side but digital marketing has allowed businesses with very small budgets to make a big impression. While it hasn’t exactly leveled the playing field, it certainly has helped businesses gain a larger audience…

Good customer service isn’t something everyone is born knowing. While most of us have been customers the better part of our lives in one aspect or another, many of us don’t take the time to stop and think what makes extraordinary customer service and what tactics build strong customer relations. But we sure know bad…

  Some businesses are saying we are in the midst of a secondary pandemic. But it’s not the kind that requires masks and handwashing. No, this one is harder to control. There is a dearth of people willing (or able) to work for a multitude of reasons. Employers across the country are posting signs asking…

3 Powerful Principles to Achieving Success In 1832, George Muller arrived in Bristol, England to take charge of a small church called Bathesda Chapel where he served for 64 years until his death in 1896. Early in his work at Bathesda, Muller was struck by the overwhelming number of orphans who roamed the streets with…

Being a business owner has its rewards and its challenges. If you’ve been in business longer than a hot second, you’ve likely experienced both. Often the freedoms override the dissatisfaction, but if you find that the negatives are wearing on you, don’t get discouraged. The earlier you recognize the most common challenges of business ownership,…

Who has time for a newsletter? If you want more sales and a more loyal audience, you need to find the time. The magic of newsletters is that they are a way to distribute your content on a regular basis straight to someone’s email inbox or phone. It creates a privileged communication when you do…

3 Creative Ways to Become Top of Mind Do you want people to think about your business before all others? Of course, you do. The first step to patronizing your business is remembering it exists. Imagine you have a free evening, and you want to go out to eat. It doesn’t matter how amazing the…